Celebrating Four Years of Innovation: Sony Store BBCC’s Grand Anniversary Event
Sony Store BBCC is officially marking its fourth year of serving the community, and to celebrate this milestone, the store is hosting a massive anniversary event. To show appreciation for the loyal supporters who have been part of the journey since the beginning, a full day of festivities has been planned, featuring a mix of high-value rewards, significant discounts, and interactive shopping experiences.
Unbeatable Deals and Golden Opportunities
The anniversary celebration is headlined by a series of "Spend & Win" opportunities, where lucky shoppers can walk away with gold bars valued at up to RM8,000. For those looking to upgrade their home entertainment systems, the event features highly anticipated early bird specials, including BRAVIA TVs with prices starting as low as RM199. Throughout the store, visitors can find savings of up to 88% on a wide range of selected premium electronics.
Special Programs for Creators and Mobile Users
In addition to the standard sales, Sony is offering specialized programs for the creative community. Photography enthusiasts and mobile users can take advantage of a dedicated trade-in program for Alpha cameras and Xperia smartphones, providing a streamlined way to upgrade to the latest technology. These offers are further enhanced by a collaboration with Mitsui LaLaport BBCC, ensuring that visitors enjoy exclusive shopping rewards and gifts from various retail partners across the mall.
Event Logistics and Schedule
This exclusive one-day sale is set to take place on Saturday, January 24, 2026. Tech fans and bargain hunters are encouraged to arrive early to take advantage of the limited-time offers. The event will be hosted at the Sony Store, located at Level 2, L2-12a within Mitsui LaLaport BBCC. It promises to be an exciting day of shopping and celebration for everyone in attendance.